The problem is that Superdry sizes ‘seem to be different’ from other brands on the market (I’ve put it in quotes for a reason). That and the internet is littered with misleading information on this subject. I have decided to fix this once and for all. Or at least until Superdry turns things around again. Superdry is actually very accurate in sizing. I know you didn’t expect to hear that, so I’ll explain why.

The problem with standards

There is an international standard for clothing sizes. The International Organization for Standardization, also known as ISO. They are the governing body for all sorts of standards, including a standard measurement for clothing size. This should, in theory, give us a reference for accurately choosing clothes and converting between US, UK, European and other sizes. But it’s not like that. There are problems with international standards.

Going too deep into these standards is beyond the scope of this article, so I’ll cut to the chase. The problem comes in two parts; Using letter codes such as Small, Medium, Large and Extra Large and clothing manufacturers taking liberties with established standards. They are not required to comply with the standard, so it is not likely that there will be any changes in the future. Compared to other clothing brands, a good rule of thumb is that Superdry clothing runs approximately one size smaller. They are the right size, but as most other clothing manufacturers are becoming more generous with their sizing, it is best to go one size larger in Superdry clothing. For example, if you are usually a medium then you buy a large at Superdry.

Superdry Size Chart

Superdry clothing meets international standards; the problem is that other clothing companies don’t. Superdry also uses letter codes, so there must be a lookup table to convert a size from Small to a chest size or women’s dress size. If you have searched their website, you will have noticed that there is not such a useful table anywhere. I have developed a Superdry size chart.

Superdry Men’s Clothing Size Chart

Sizes are chest sizes, measured in inches.

Extra Small = 36″

Small = 38″

Medium = 40″

Width = 42″

Extra Large = 44″

Extra Extra Large = 46″

Men’s waist sizes are pretty straightforward. They are all in inches, the standard measurement so you shouldn’t have any problems selecting your size.

Superdry Women’s Size Chart

UK and US clothing sizes follow ISO standards and may not necessarily match the size you would normally buy from other clothing brands. It is intended that you follow the actual measurements (in inches).

Extra Small = UK Size 8 / US Size 4 = Bust 34″, Waist 25.5″, Hip 36.5″

Small = UK Size 10/ US Size 6 = Bust 34″, Waist 26.5″, Hip 37.5″

Medium = UK Size 12/ US Size 8 = Bust 35″, Waist 27.5″, Hip 38.5″

Large = UK Size 14/US Size 10 = Bust 36″, Waist 28.5″, Hip 39.5″

Shop Superdry clothing

Probably the best advice I can give you is to try before you buy, but what if you don’t have a store near you? In this case, you are left with the only option, to buy online where you cannot try the item before you buy it. However, there are exceptions. Some stores, like Nucleus, offer free return postage on internet orders, so you can try the product on and return it if it doesn’t fit. It’s a bit tricky to get to the post office, but at least it won’t cost you anything.